Horizon Platforms

Horizon Platforms

Horizon Platforms How we identified most valuable customers to enable effective resourcing to maximise their return The Client: Horizon Platforms are providers of scissor lifts, cherry pickers and offer MEWP hire   The Brief: Horizon Platforms had been trading...
Connected Places Catapult

Connected Places Catapult

Connected Places Catapult How we brought customer data together and segmented it to create clear audiences The Client: Connected Places Catapult, the UK’s innovation accelerator for cities, transport and place leadership. The Brief: Many successful projects had been...
Fast2Fibre (F2F)

Fast2Fibre (F2F)

Fast2Fibre (F2F) Far-reaching, efficient and effective (and the cable’s pretty good, too) The Client: A leading provider of a highly efficient, cost-effective process for upgrading copper telecoms and power cables worldwide.   The Brief: Provide data strategy...
Hand Picked Hotels

Hand Picked Hotels

Hand Picked Hotels How we converted wedding and event guests to repeat visitors The Client: Luxury hotel chain operating across the UK The Brief: Hand Picked Hotels’ organisation of data at that time meant that not all opportunities to maximise customer spend or...
Game Retail

Game Retail

Game Retail Bringing customers to life by bringing the data to life The Client: High street gaming retailer   The Brief: Develop a customer-level segmentation of homogeneous groups of customers or prospects based upon their purchase behaviour and interaction with...
EMI

EMI

EMI Music is ubiquitous, our tastes are more defined than simply by genre The Client: Music retailer   The Brief: Create a robust and actionable planning and implementation framework for proposition development and product lifecycle communications to better meet...