by shawes | Dec 4, 2023 | Blog
We pride ourselves on being a bit different from others in our space. We don’t have off the shelf products or solutions or software; it’s just us and our experience. In actual fact what we end up providing is the result of a journey with our clients. The brief that...
by sarah | Nov 25, 2023 | Blog
6 steps to a successful retention strategy How to keep customers once you have them Customers in any business aren’t free to come by – costs are involved to reach them, convert them and on-board them. Having invested in acquiring a customer, it shouldn’t stop there....
by sarah | Nov 25, 2023 | Blog
When’s the best time to contact a customer? Right message, right customer, right time When is the best time to contact a customer? As to be expected if you’ve been following some of my other posts, the simple answer is…it depends! It depends on where they...
by sarah | Nov 25, 2023 | Blog
Why intelligent customer segmentation leads to better marketing results The right message, to the right customer, at the right time Each of your customers is different – but how do you create effective marketing communications for them and still deliver a healthy ROI?...
by sarah | Nov 25, 2023 | Blog
Customers aren’t just for Christmas How do you convert this year’s valuable customers into regular, year-round ones? Christmas is full-on, whatever your business, but for some of our clients it’s make or break with a high percentage of their annual targets riding on a...